Case Study · Creativo Hollywood Studio

Chris Lee for Mayor: AI-Made Campaign Ads That Helped Unseat an Incumbent

Creativo's AI Hollywood Studio produced the ads and marketing for Chris Lee's 2025 campaign for mayor of Tuskegee, Alabama. Lee, a 13-year city council member, defeated incumbent Mayor Lawrence "Tony" Haygood in the municipal runoff, 1,002 votes (52%) to 929, a 73-vote margin. Creative direction was by the Creativo team, led by founder Clint Rogers.

The challenge

Chris Lee was running against a sitting mayor who had held the office since 2016. Like most small-city campaigns, his had no budget for a traditional production crew, but it needed creative that looked and felt like a major campaign.

What Creativo made

Creativo's team wrote and directed the campaign film above and the ad and marketing creative built around it, then produced everything in Creativo's AI Hollywood Studio. The work carried Lee's core message: economic stability, stronger public safety, and a better quality of life for every Tuskegee resident.

The result

Lee won the runoff with 1,002 votes to Haygood's 929, taking 52% of the vote, and now serves as mayor of Tuskegee.

Frequently asked questions

Who directed the Chris Lee campaign ads?

The Creativo team, led by founder Clint Rogers. Humans wrote and directed the work; Creativo's AI Hollywood Studio handled production.

Can AI-generated video be used in political ads?

Yes, with care. Meta and Google require advertisers to disclose realistic digitally created or altered content in political and social-issue ads, and a growing number of states regulate AI-generated media in election advertising. Campaigns should check the rules in their state and on each platform before launch.

Does Creativo make ads for local campaigns and small cities?

Yes. AI production makes campaign-quality film and ad creative affordable for city, county, and local races that could never pay for a traditional shoot.

Election results: 1819 News.